PROGRAMS
EXPERIENCE
PROGRAM
Who is it for?
- To those who want to create a unique and recognizable image for their business
- To those who want a place with a high-performance layout
- To those who want to convey their brand identity effectively both inside and outside the venue
BRAND IDENTITY
Offer
Target
Market
Vision & strategy
The crucial step to fully understand and define products, offered services and desired target by analyzing the reference market, developing and planning targeted strategies that can bring concrete results and effective decisions.
DESIGN CONCEPT
Analysis of design trends
Food Experience
Moodboard
Music
A careful study of design trends allows to identify all the tools (furnishings, materials, colours, lights and music) that are necessary to create a memorable food experience, conveying the brand identity in the best possible way.
LAYOUT
Equipment
Workflows/spaces
Follow the legislation
The identification, step by step, of the most suitable equipment for the public area and the back-office and the creation of work spaces and service spaces capable of optimizing the flow of customers, staff and raw materials, in full compliance with current regulations.
VISUAL
MERCHANDISING
Exhibition
Visualboard
Private labels
The importance of understanding how an optimal product display, based on a precise and personal visual board, can positively influence sales in your business and how to understand when it may be appropriate to develop a private label to convey the brand identity.
MARKETING
The iconic elements of a brand
The user experience (UX)
A fundamental path that allows to completely analyze and define the name, logo, payoff and all the communication and value elements necessary to convey the brand identity in all communication channels, positioning the brand effectively in the reference market.